Unbounce Review

flag Drag-and-drop & custom code personalization

  • Build your landing page in minutes

  • Get started with 100+ design templates

  • Connect your favorite tools—no coding required

  • Optimize automatically with AI

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Pros & Cons

  • AI-Powered Optimization
  • Ease of Use
  • Very Customizable
  • Robust Integrations
  • Can get expensive
  • Confusing chatbot

Plans & Pricing

Unbounce offers four distinct pricing plans to cater to various needs.

Launch

The “Launch” plan, at $99/month, and at 20% off for the first three months at $79/month is perfect for those starting out, offering unlimited landing pages, popups, and sticky bars.

Optimize

The “Optimize” plan, at $145/month, available at 20% for the first three months at $116/month includes everything in the Launch plan plus A/B testing and Smart Traffic.

Accelerate

The “Accelerate” plan, at $240/month, available at 20% off for the first three months at $192/month doubles the traffic and conversion limits of the Optimize plan.

Concierge

Lastly, the “Concierge” plan, at $469/month for businesses that need even more traffic and conversion capacity.

All plans come with a 14-day free trial for testing the waters.

If you opt for annual billing, you can save 35% compared to the monthly rates, making it a great choice for long-term use.

Launch
$99/mo
14-Day FREE Trial
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Optimize
$145/mo
14-Day FREE Trial
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Accelerate
$240/mo
14-Day FREE Trial
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Concierge
$469/mo
14-Day FREE Trial
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Overview

Unbounce is a landing page builder that’s all about conversions. Harnessing AI for page optimization, it provides an intuitive interface for crafting pages. It’s not just about looks, but about function, performance, and tangible results. A tool for those who value action over words. Unbounce stands out in the crowded landing page builder market with its AI-powered Conversion Intelligence™. This unique feature combines your expertise with machine learning to create high-converting landing pages.

Rating

  • "Price"
    7 /10
  • "Features"
    10 /10
  • "Ease of Use"
    10 /10
  • "Help and Support"
    8 /10

Features & Functionality

Design Features

Unbounce offers a drag-and-drop builder, over 100 customizable templates, and dynamic text replacement to match PPC campaigns, making it a powerful tool for designing unique and effective landing pages.

Multi-Media Features

You can easily add videos, images, and custom scripts to your landing pages. It also supports parallax scrolling and lightboxes for a more engaging user experience.

Unbounce also features an AI copywriting and ad-generating function that I found to be very intuitive and lightning fast

Marketing Features

Unbounce shines with features like A/B testing, real-time data dashboard, and AI-powered Smart Traffic™ to optimize conversions. It also integrates with a wide range of marketing tools for seamless workflows.

Hosting Features

Unbounce hosts your landing pages on their servers, providing SSL encryption for all pages. It also offers automatic image optimization for faster page loads and a reliable 99.99% uptime.

Ease of Use

The sign-up process took less than 5 minutes and requires minimal up-front information from me to get started.

I was also pleasantly surprised by how intuitive and user-friendly the Unbounce landing page builder is. They have an excellent library of templates, and the visual builder is very easy to navigate. As a novice website builder, I didn’t feel overwhelmed by the design controls or menu options.

Page speed tests show that Unbounce pages load in an average of 1.2 seconds, significantly faster than many competitors. This speed ensures a smooth user experience and helps to reduce bounce rates.

Moreover, Unbounce’s uptime is exceptional, with a 99.99% uptime ratio. This means your landing pages are reliably accessible, providing consistent service to your customers.

Compared to the numerous other website builders and platforms that I’ve reviewed, Unbounce has the fastest overall performance to date.

Customer Support

Unbounce offers a variety of customer support options to ensure their users have the best experience possible.

They provide a live chat feature for immediate assistance and also have an extensive Help Center for self-service.

If you prefer a more personal touch, you can reach out to them via phone. They have different phone numbers for worldwide, United Kingdom, North America, Germany, and Australia.

Unbounce provides a wealth of learning resources to help users maximize their platform use. You can start with the Smart Builder Demo to understand the basics of their landing page builder.

To grasp the concept of Conversion Intelligence, they have a dedicated section explaining it. For beginners, the Landing Page Basics guide is a great starting point. The Unbounce Blog and Resource Center are a great source of articles, tips, and best practices.

They also provide real Landing Page Examples to inspire your designs. And if you’re hands-on, their guide on How to Build a Landing Page will walk you through the process step-by-step.

Finally, there is an Unbounce Community forum for sharing ideas with other users and making connections.

  • Phone Support
    Available 1:00 AM to 8:00 PM PST
  • Live Online Chat
    Available 1:00 AM to 8:00 PM PST
  • Email
    Available 1:00 AM to 8:00 PM PST
  • Video Tutorials
    Video Tutorials with tips available on their official YouTube Channel
  • FAQ
    FAQ is available on site
  • Blog
    Extensive blog available on site with advice on everything for your business

Final Word

Unbounce is ideal for marketers and businesses focused on conversion optimization. The pricing might seem high, but considering the AI-powered features and the 25% discount on annual plans, it’s not a bad deal.

Unbounce is packed with features – from a user-friendly builder to advanced optimization tools. It’s also one of the fastest landing page builders out there. It’s definitely one of the easiest builders that I’ve used in recent months.

Although I had some issues with their customer support options, their site is packed with useful information, and the live agents are very helpful.

Overall, Unbounce is a reliable, feature-rich tool that delivers on its promise of boosting conversions. It’s a worthwhile investment for those serious about their online marketing.

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lee-payton-author
Lee Payton
author

Lee Payton is a Marine Corps veteran, private investigator, 501(c)(3) vice president, marketing director, and entrepreneur. During his government years, he worked at the White House, deployed following the 9/11 terror attacks, and rose through the ranks to several managerial positions. He founded four successful businesses in the private sector, including a private investigative agency, a non-profit organization to conduct human trafficking rescues, a medical concierge service, and a digital marketing agency. He specializes in the formation, marketing, and growth of new businesses.

We make the best effort to present up-to-date information; however, the terms of each offer can be revised according to the service provider’s discretion. The above shall not be considered as an expert or professional advice for any matter.
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