Wix Review
Over 1000 innovative features availableExplore 900+ designer-made templates
Designed for SEO optimization
24/7 dedicated support
Mobile app to manage your site
Pros & Cons
- 99.9% uptime & automatic data backups
- Powerful SEO features
- Drag & drop editor
- Fast load times globally with a network of servers
- Continuous monitoring with HTTPS and SSL protection
- Unlimited storage is only available on the highest-tier plan
- Once your site is live, you can’t switch templates
Plans & Pricing
All Wix plans come with essentials to get your website up and running smoothly: a custom domain, secure web hosting, AI-powered creation tools, and 24/7 customer support. You can explore these features with a 14-day free trial, and each plan is backed by a 14-day money-back guarantee for added peace of mind.
Light Plan
Priced at $17 per month, this plan offers the basics to start your online presence. This plan includes 2 GB of storage, allows up to 2 collaborators, and provides a Light marketing suite to help promote your site. You’ll also get a free domain for the first year, making it an ideal choice for those just starting out.
Core Plan
If you’re looking to better engage your audience, the Core Plan offers expanded features at $29 per month. With 50 GB of storage, 5 collaborators, and a basic marketing suite, this plan also includes one year of a free domain, basic site analytics, and the ability to accept payments. Plus, it introduces basic e-commerce capabilities, so you can start selling online.
Business Plan
Designed for businesses aiming to grow their brand, the Business Plan provides enhanced tools to support your growth. For $36 per month, you’ll receive 10 collaborators, 50 GB of storage, and a standard marketing suite. This plan also includes standard site analytics, payment processing, and standard e-commerce features, all supported by a free domain for the first year.
Business Elite Plan
For businesses ready to scale, the Business Elite Plan offers advanced capabilities at $159 per month. With unlimited storage, 15 collaborators, and an advanced marketing suite, this plan enables you to manage larger operations. You’ll benefit from advanced site analytics, robust e-commerce tools, an advanced developer platform, and a free domain for the first year.
Wix Enterprise Solutions
Built for large-scale operations, Wix Enterprise provides faster content deployment, multi-site management, and custom integrations. With reusable templates and a drag-and-drop interface, you can streamline multi-site management with SSO, custom roles, shared assets, and centralized billing. Enterprise users also gain access to dedicated account support, including an account manager, priority support, and personalized training for the team. Book a demo to explore how Wix Enterprise can support your unique needs.
Overview
If you’re looking to build a website that stands out, Wix has you covered with everything you need in one place. With Wix, you’re not just building a site; you’re setting up a complete online presence, backed by powerful tools to help you grow and manage it with ease. Whether you’re starting from scratch, picking from designer-crafted templates, or trying out their AI-driven builder, Wix’s drag-and-drop Editor gives you the freedom to shape every detail of your site exactly how you want.
Wix also takes the hassle out of hosting by providing secure, reliable, and free web hosting that’s ready the moment you hit publish—no installation needed. You can trust that your site will stay up and accessible, with an impressive 99.9% uptime guarantee and advanced security monitoring to keep your data safe. Plus, Wix’s global content delivery network (CDN) means faster load times for visitors everywhere, making your site accessible worldwide.
What’s more, Wix comes packed with built-in business and marketing tools, so you can run and promote your business seamlessly, all from one platform.
Features & Functionality
Mobile Optimization
All of the Wix templates are optimized for mobile, but they are not responsive. This means that after you’ve finished working on your website, you will have to work on your mobile site separately to make sure that everything looks good. It is very easy to do but does require additional time and effort which could have been avoided if the templates were 100% responsive.
To edit your mobile site, you simply switch to the mobile editor and you’ll be able to see what your website looks like on a mobile phone.
You can edit the mobile site with the same flexibility and control as the regular site builder, and choose different items you’d like to show or hide when your site is viewed on a smartphone.
As of April 2019, Wix has released exciting new mobile design features. Now, just for mobile, you can create a branded welcome screen to showcase your personal brand. You can also offer a custom mobile menu and add lively animations that are designed especially for the mobile experience. You’ll have fun playing with the new mobile layout for gallery images as well as adding image animations and hover effects that will catch your site visitors’ eyes.
SEO Tools & Marketing
Search engine optimization is crucial, and Wix sites offer a robust infrastructure and a comprehensive suite of advanced SEO tools to enhance your organic search competitiveness. Additionally, Wix provides a personalized step-by-step SEO plan to assist you in getting started, and you can connect your site to Google within seconds. With Wix, you not only benefit from top-notch SEO capabilities but also enjoy the highest level of security, reliability, and abundant opportunities for product and marketing integration.
In addition, you have the App Market. Because Wix has a market where you can search for and add apps, you can add many SEO and marketing apps that will help you promote your website in search engines and market it to your target audience. Some apps are available for free while others have premium features that require a one-time fee or subscription.
There’s a powerful set of built-in marketing tools that let you create AI-driven campaigns on Facebook and Instagram, send out eye-catching emails, or create promotional videos.
Social Media Tools
There are built-in social media tools in the Wix site builder, including a social media bar, feeds, and like and share buttons. You can also create your own social posts right from the dashboard. If you want more complex or different features, you can visit the App Market where you can browse dozens of social media apps that you could use.
eCommerce
Setting up a store on Wix is pretty fast. You simply click Add and then Store. You’ll be able to easily add and edit endless products and collections. You get to choose from a wide variety of payment options, including Wix Payments, Wix’s native payment provider, plus over 50 payment gateways worldwide, like Stripe, PayPal and local solutions. With Wix Editor and Editor X you have full design control. You can customize your storefront, cart, and checkout with features like Quick View, Wishlist, Buy Now, and Add to Cart buttons. To start selling and accepting payments, you need to upgrade to the eCommerce package.
Wix’s latest eCommerce features include:
- Sell on Amazon: Add Amazon as a sales channel to your Wix store and manage orders and inventory from your Wix dashboard.
- Wix Owner app: Download the app to chat with your customers in real-time, track analytics, and run your business on the go.
- Wix Point of Sale: SellStreamline your online and in-store with Wix POS. You’ll be able to review and manage your entire inventory, all sales, payments, analytics and more—wherever you sell.
- Gift cards: Add Gifted to your site to start offering gift cards on your online store.
- Buy now, pay later (BNPL): Add Afterpay, Affirm, Sezzle, and more to let your customers pay over time while you get paid upfront in full.
- Order fulfillment: Use Shippo or Shipstation to efficiently manage your orders and print shipping labels at competitive rates.
- Inventory: Set your store settings to automatically update your stock levels when an order is placed.
- Product Subscriptions: Get a steady source of revenue with product subscriptions.
Apps and Plug-ins
Wix has an App Market where you can browse loads of different apps by Wix and its partner companies. You can browse apps by category or search for a specific app or feature that you want. Some apps are free, while others have additional premium features that require a fee. Many of the available apps are quite useful, like the MailChimp app for collecting subscribers, or the Facebook Like Popup that engages your visitors with a popup and asks them to like you on Facebook.
Wix Security
Wix Security benefits include:
Dedicated World Class Expert security team – 24/7 – Security at Wix is fully managed so your only focus and concern is running your business. Wix’s dedicated team of experts is responsible for monitoring and optimizing Wix infrastructure and security solutions around the clock to prevent and detect any vulnerabilities and potential attacks.
Operate on a holistic security framework: Prevention, detection, and response.
Compliant with the highest industry standard: Wix conducts regular audits and attains the highest international security standard of certificates and compliance for its platform and users regarding user privacy and data protection.
Secure payments: Every Wix eCommerce site is compliant by default with the Payment Card Industry Data Security Standards (PCI DSS). Wix eCommerce provides merchants and buyers with secure checkouts and payment methods ensuring they are protected from fraud and risk activities—allowing merchants to choose from 50+ secure payment providers. Secure payments: Every Wix eCommerce site is compliant by default with the Payment Card Industry Data Security Standards (PCI DSS). Wix eCommerce provides merchants and buyers with secure checkouts and payment methods ensuring they are protected from fraud and risk activities—allowing merchants to choose from 50+ secure payment providers.
Advanced Security Monitoring
Wix ensures your site is secure with 24/7 monitoring, HTTPS, and SSL protection, keeping your data safe and compliant with international standards. Its servers undergo regular hacker testing and include DDoS protection, helping to keep your site stable and secure.
Automatic Setup and 99.9% Uptime
Hosting setup is automatic upon publishing, requiring no additional installation. A 99.9% uptime guarantee ensures that sites remain accessible for visitors at all times, supported by continuous data backup protection.
Free Hosting with Global CDN
Your site is hosted on Wix’s global content delivery network (CDN), a network of connected servers worldwide. Visitors are automatically routed to the closest server, so your site loads faster regardless of their location.
Storage and Bandwidth
Starting with 500MB storage and 500MB bandwidth, Wix’s hosting grows with you as you upgrade. Premium plans offer up to 50GB storage and unlimited bandwidth, providing ample space for media-rich content and allowing visitors to stream and download without a hitch.
Protected and Reliable Hosting
Wix automatically manages your hosting on a network of worldwide servers, ensuring 99.9% uptime and continuous data backups. With automatic backup and restore capabilities, you can revert your site to a previous version at any time.
Custom Domain and Professional Email
Wix makes it easy to personalize your online presence with a custom domain. You can choose from a wide list of top-level domains (TLDs) or connect an existing one. Build your brand further by creating a professional email address that’s tied to your domain.
Built-In SEO Tools
Integrated SEO tools boost your site’s visibility, supporting the growth of organic traffic to help you connect with more customers and effectively promote your business online.
In addition to essential hosting and security features, users have access to a range of tools that make it easy to manage, customize, and expand their websites:
- App Market: Access hundreds of third-party apps that help you enhance functionality, from e-commerce to customer service tools, supporting growth and engagement.
- Code Development Platform: For advanced users, the platform allows custom code additions, offering deeper design control and functionality to build a truly unique site.
- Multiple Site Collaborators: Invite team members to work on your site and assign roles and permissions, making it easier to manage large or complex projects.
- Multilingual Website: Translate your site into multiple languages, making it accessible to a global audience and ideal for expanding into new markets.
- Page Duplication: Quickly duplicate pages or transfer them between sites to streamline design updates and improve workflow efficiency.
- Customizable 404 Error Pages: Personalize your 404 error page to provide a better experience for visitors who may land on a non-existent page.
These features make it easy to scale, collaborate, and customize, ensuring your site grows and adapts to your needs.
Design & Templates
Creating a visually appealing website is simple with a range of design tools and customizable templates available:
- Mobile Site Editor: Design a seamless experience for mobile visitors by customizing layouts specifically for mobile devices.
- Entrance Animations: Draw attention where it matters most with a variety of animation effects that make key site elements stand out.
- Image Shape Crop & Filters: Crop images precisely to your preferred shape or ratio, and enhance them with a wide selection of filters.
- VideoBox: Present videos in an engaging format by customizing the box design, ‘play’ button, and overlays for a professional look.Custom Fonts: Upload unique fonts to align your site’s typography with your brand’s personality.
- Gradients and Transparent Videos: Use gradients for vibrant backgrounds and add transparent videos to seamlessly blend media with your site’s design.
- Website Templates: Choose from over 900 professionally designed templates, each fully customizable to suit your brand’s style.
- Text Mask & Shape Dividers: Add creative flair by filling text with videos, images, or gradients, and split page layouts with shape dividers.
- Sections & Custom Interactions: Structure your pages with sections and engage users through animations that trigger on hover, scroll, or click.
- Vector Art & Slideshows: Bring your site to life with vector art and create visually appealing slideshows to display images and content dynamically.
- Color & Text Themes: Personalize your site’s look and feel with cohesive color and text themes that reflect your brand’s aesthetic.
- My Designs: Save custom elements to ‘My Designs’ for easy reuse across different pages or projects.
- Mobile Welcome Screen: Set a unique welcome screen for mobile visitors, ensuring a smooth and branded first impression while the site loads.
With these design features, creating a unique, brand-aligned, and visually engaging website is both straightforward and flexible.
Ease of Use
From my experience, the hosting setup here is refreshingly simple. When I publish, everything’s automatically in place—no extra configuration needed, which takes a lot of the guesswork out of things. The 99.9% uptime guarantee has been reliable too, keeping the site accessible without any hiccups, and the built-in security gives peace of mind.
As my site grew, upgrading for more storage and bandwidth was straightforward, and I noticed an improvement in speed for visitors thanks to the global content delivery network (CDN), which helps keep load times consistent across different regions. I’ve also been able to add a few collaborators and tweak details like the 404 error page, adding just enough customization without extra hassle. Overall, the hosting feels practical and flexible, making it easy to manage and grow as needed.
Customer Support
When it comes to customer support, you’ll find plenty of options to help you along the way. You can reach someone through 24/7 phone support (in English) or hop onto live chat from Monday to Friday, 2 AM to 6 PM EST.
For more detailed answers, the Help Center has guides on everything from connecting your domain to promoting your site. If you’re diving into SEO, the SEO Learning Hub is packed with expert advice that’s super helpful for boosting your site’s visibility.
For hands-on learning, Wix Learn offers video tutorials and online courses, so you can develop the skills you need to manage and grow your site. And if you want to connect with other users, the community forum is a great space to ask questions and share tips. You can also stay in touch on social media, with support available across Facebook, Instagram, TikTok, and LinkedIn. There’s always a way to get the help you need or learn something new.
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24/7 Help & Support
There is support at all times on the site. -
Phone Support
24/7 availability in English. -
Live Online Chat
Available during business hours. -
Email
Open a support ticket for assistance. -
Video Tutorials
Wix offers video tutorials on its website. -
FAQ
Find answers to common questions in their FAQ section. -
Community Forum
Wix has various different community forums available for different topics. -
Blog
Wix shares tips on marketing, design, niche insights, and site improvements.
Final Word
If you’re looking for a powerful yet easy way to build and host your website, Wix really delivers. With over 900 fully customizable templates and an intuitive drag-and-drop editor, creating a unique, professional site feels simple and fun. The hosting side is seamless too—Wix sets it up automatically, with a global CDN that keeps your site fast for visitors everywhere, and a 99.9% uptime guarantee so your site’s always ready for your audience.
Wix also makes it easy to grow with built-in SEO tools, scalable storage options, and advanced security to keep everything protected. Plus, with 24/7 support and a wealth of resources in the Help Center, hosting with Wix means you have everything you need to create and maintain a secure, high-performing website.
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Join the discussion by writing a question or comment in the form below.
Leave a comment
Join the discussion by writing a question or comment in the form below.
About choosing a template: Can you change the template while building the site?
Does Wix support affiliate marketing/Amazon blocks?
I have a small business- barbershop- and want to know if you have anything geared towards that field.
Do you charge a fee after the site is developed and doing well? What are your fees each year?
Prior to committing to the published state and going online, can I just try the uploading of video and/or audio features of my unpublished site before publishing?
Do any of your plans include email accounts for employees?
I’m looking for a personal blogging platform. Is Wix good for that?
I would like to keep Wix, if I can lower my bill. I don’t need all the extras in the package I have now.
I’m wanting to make a blog and be able to share the link for friends to view via social media. Can I do that with WiX?
Can Afterpay option be used for customers?
Can I build a blog for a blind support group?
Can clients order product directly off of the website? Thanks
Hi, I have a few questions, Do you have a payment for your services option and a pay per click option? Also is product sales an option and what do you provide for SMB and SMO?
Do you have templates for dog grooming businesses?
Can I link to a courier app?
Do you offer templates for counselling practices?
Looking for a fundraiser web page. Non profit for a group of kids and their parents to raise funds to go to the Olympics.
Can I connect my PayPal account and can the sites be built and updated with an iPad?
With the Combo Plan, can I choose my own domain name, and will that cost more?
Do you have templates for a veterans organization?
Hi when using my own domain name can the extension be anything ? like .lk?
Is there a template for Elder Care other than the one titled Home Health Care
If I want to clone my entire website created on WIX to use with another media can this be saved and used elsewhere?
I have my own events and produce events and develop them as community events. Do you have a template that is customizable for that purpose?
Do you have a template for a trucking company/transportation?
what the difference in the 3 different packages
1. What do I need to do to take my domain name from my old hosting company and roll it over to you?
2. Do you offer tax templates?
2. Wix offers a number of templates for accountants and tax advisors. You'll be able to easily edit these templates to personalize them.
II want to create a site for my different short stories, and add pictures. Does Wix have a template for this? I am a total novice!
With the business unlimited how many domains are included? Also, what are the differences between google analytics, site analytics, and site boosters?
Google Analytics is one form of website data tracking. After you create your Google Analytics account, you'll add the tracking ID to your website. You'll then be able to track data in Google Analytics.
Wix Site Analytics is Wix's own version of website data tracking, which you can access straight from your Wix console. You can use it alone without adding a Google Analytics account.
Site Booster is an app that, rather than providing site data like the above two tools, helps you drive traffic to your site and rank higher in search results.
What is the best option for a Amazon affiliate website?
how much is a e commerce site
Do you make the website or does someone else make the website?
is this ideal to start a hair business, and do you guys update and develop it on a monthly basis?
I am a social marketer, would you say I would need a business plan or one of the basics?
We are interested in setting up a new non-profit site with a XXX.org and include employee emails. Please forward any related packages.
Thank you,
What are the fees for your domain name after the one year and is that on top of what the subscription price is?
Looking to build a website for our Mended Hearts Chapter. Want to let the community what we are doing, our monthly meetings, encourage patients to join and work with the chapter. Also let the public know who and what Mended Hearts is and about.
My website needs help. If I change to Wix, and build a new site, probably VIP or higher, what about browser? I own my domain.
I am looking for vacation rental template that can handle multiple properties. The template villa Aphrodite looks nice but appears to only support a single property listing. Suggestions?
wanting to open a horse farm boarding stable.are there templates for this kind of business?
You can easily edit any templates that Wix offers to suit your individual needs. Wix does have a template already designed for equestrian centers.
I am trying to promote my first book on less than a shoestring budget. Would the basic business plan from WIX let me put up links to other sites to purchase the book? Could I sell short stories that I did not wish to run through the publisher from my WIX created site?
I make clothes at home is good for me to make website on blog
Can I integrate a booking system/app on my website?
Can you cancel at anytime
Hi Angela,
Yes, you can cancel at any time. If you decide to cancel after the 14-day trial period, the automatic renewal will be disabled, but your plan will continue to be active until it reaches its expiration date. Should you change your mind before the expiration date, you have the option to reactivate the auto-renewal at any time.
Can Wix retrieve my Domain name from my previous site that I want to close out?
Do any of your plans include an SSL certificate?
can I
1. use a blank page and type my own text on it
2. use my own pictures on the page
3. organise/buy a domain name through you
4. use your connections to host the website
all with the Combo Plan ?
Do you have a template for proofreading/copy editing?
I already have a website for my Nail salon business, but due to covid -19 , salon has not been able to open since march 20th. With uncertainty of future business outlook, I plan to sell nail products online for our existing clients or selling to the public. Basically the customers can purchase products directly. Can I still use my own domain and IP address? Also will you be able to set up mobile optimisation ? Please can I ask if you can help on this ?
Are there any tutorial videos to watch. I am new to this and need to learn more before jumping in.