HubSpot Review

flag Easily create and test landing pages
  • No coding or design skills required

  • Built to generate leads & convert

  • Multi-language content creation

  • Excellent 24/7 phone support

Pros & Cons

  • Extremely user friendly
  • Great customer service
  • Offers a free trial
  • Offers free landing pages
  • The Enterprise option is pricey
  • Limited AB testing

Plans & Pricing

HubSpot offers three main plans titled “Starter,” “Professional,” and “Enterprise.” There are vast differences between the three, not only in the pricing but what exactly you get per package. In the following, we will break down each package and what each one offers:

Marketing Hub CRM Suite Offer

There is a new customer offer for $20 per month (billed at $240 yearly) that includes:

  • Marketing Hub Starter (Includes 1,000 Marketing Contacts)
  • Sales Hub Starter (Includes two paid users)
  • Service Hub Starter (Includes two paid users)
  • CMS Hub Starter
  • Operations Hub Starter
  • Commerce Hub

Free Landing Pages

This offers up to 20 landing pages. It provides only simple templates and includes HubSpot branding, which cannot be removed unless you upgrade to the “Starter,” “Professional,” or “Enterprise” plan.

Marketing Hub Starter Package

The Starter package starts at $18 per month or $216 per year (save 10%) and includes 1,000 marketing contacts. Extra marketing contacts can be added for an added cost. It contains essential marketing tools to both engage and convert leads.

This package removes HubSpot branding from landing pages, email marketing, live chats, and forms. It includes email, in-app chat support, and HubSpot payments for U.S. citizens. It provides one subdomain and one CCTLD on one root domain. This package is offered to new HubSpot customers, excluding people living in Australia and New Zealand.

Landing Pages: Regarding landing pages, it offers up to 10,000 landing pages; however, only simple templates are available, any HubSpot branding is removed, and it provides limited features.

Marketing Hub Professional Package

The Professional package costs $800 per month or $9,600 annually (and saves 10%) and includes 2,000 marketing contacts. Additional marketing contacts can be added for an additional price. It contains comprehensive marketing software for automation, reporting, and campaigns.

This package removes HubSpot branding and includes social media, custom reporting, campaign reporting, omnichannel marketing automation, and teams. A one-time onboarding Professional Package fee of $3000 is required.

Landing Pages: Concerning landing pages, you can get up to 10,000 landing pages, and it includes gorgeous and professional custom templates, smart content, and A/B testing. HubSpot branding is removed, and it offers additional features.

Marketing Hub Enterprise Package

The Enterprise Package starts at $3,600 per month or $43,200 annually and includes 10,000 marketing contacts and additional features. Additional marketing contacts can be added at an extra cost. It contains HubSpot’s most powerful software for advanced control and flexibility.

It contains multi-touch revenue attribution, custom events, and custom objects; it allows you to organize teams and limit access to content and data. There is an added one-time onboarding Enterprise fee of $6000.

Landing Pages: It offers up to 10,000 landing pages and includes custom templates. It contains smart content, A/B testing, and adaptive testing. It removes HubSpot branding and offers additional features.



HubSpot is a trusted platform in the industry that creates landing pages to generate hot leads. With its professional, streamlined templates and ease of use, it is your number-one go-to when creating landing pages for your business.

Dharmesh Shah and Brian Halligan created HubSpot in 2006 as an inbound marketing platform. Today, it offers so much more! As you know, landing pages contribute to the success of your business tenfold and attract the right customers to view your services and products. This review takes an in-depth look at HubSpot’s Landing Page tool.


  • "Price"
    7 /10
  • "Features"
    9 /10
  • "Ease of Use"
    9 /10
  • "Help and Support"
    8 /10

Features & Functionality

The HubSpot Landing Page tool offers many options for the perfect landing page. A primary header, secondary header, and sidebar provide different tools to manipulate your landing pages and make them perfect. We will break them down:

The Primary Header

The primary header is at the top of the page, where many actions can occur. You can create a new page or language variant, clone or delete your page, and edit your settings. You can edit your page theme by selecting “Theme” or clicking “View” to review your version history and page details.

The header has a “Help” section where you can learn more about the editor and give feedback on your experience.

In the top right corner, you can preview and publish your page when it’s ready to be brought to life.

  • You can create a new language variant, access your page settings, create a new page, clone it, and delete it.
  • You can undo, redo, and access the “Theme” editor.
  • Access your version history and page details.
  • Find quick access to this tour, the knowledge base, and a place to give feedback.

Secondary Header

In the Second Header, you can switch between language variants and screen sizes – desktop and mobile, and on the right-hand side of the page, you can access your settings or undo or redo previous actions.

The Side Bar

The sidebar helps you add, enhance, or organize your page content. Select the “Add” icon to browse and add modules, sections, or layouts. Once you find the suitable module, drag and drop the content to the body of your page. You can gain an eagle-eye view of your page structure by leveraging the content’s icon.

Optimize Content

You can optimize the content by choosing the “Optimize” icon to identify opportunities to boost your search rankings. A test icon even allows you to run an A/B or adaptive test to increase your page performance. This way, you have the highest chance of a high rating on Google’s SERP.

The “Navigator” icon lets you switch between pages without leaving the editor. Finally, the body of your editor will enable you to:

  • Select the objects you want to edit
  • Move elements around
  • Resize columns
  • Delete whole sections

Design & Templates

Before designing the landing page, HubSpot will ask questions about your industry. It offers you options such as “Marketing & Advertising,” “Consulting,” “Education,” and “Real Estate.” It will then ask about your role within that industry. It offers options such as “Owner,” “Employee,” and “Freelancer.”

After asking you these questions, it leads you to the template page options, where two pages of standard templates are offered if you have chosen the “Free Landing Page” option. The templates are professional and aesthetically pleasing to the eye, and they use many blacks, blues, and reds in their design. There are many more templates available in the “Starter,” “Professional,” and “Enterprise” packages.

Once you choose a template, you can manipulate your landing page within the editor. All you need to do is choose the options offered to you on the primary and secondary header and sidebar to drop text and design your template based on what HubSpot has given you as an option.

Ease of Use

HubSpot’s landing pages are incredibly user-friendly. Every option is simple without complicated terms and has a help guide. Before creating your first landing page, HubSpot provides an in-depth video describing everything needed to operate the landing page and manipulate it to meet your exact needs.

Customer Support

HubSpot “Free” accounts do not have access to HubSpot technical support but rather access to tech support via the HubSpot Community, Academy, and Knowledge Bases. HubSpot “Starter” packages have access to technical support via live chat and email, and “Professional” and “Enterprise” packages have access through phone, live chat, and email.


  • 24/7 Help & Support
    Yes, depending on your package, you have help at all times of the day.
  • Phone Support
    Phone support is available between 7:00 AM and 8:00 PM EST. It’s available outside of these hours as well but it may take longer to get a response.
  • Live Online Chat
    Live chat is available 24/7 to all customers.
  • Email
    Email support is available to all customers and will respond within a few hours.
  • Video Tutorials
    HubSpot has a huge collection of video content that focuses on product-specific tutorials and general marketing, support, and sales education.
  • FAQ
    HubSpot offers multiple FAQs and a comprehensive knowledgebase which is accessible to all customers.
  • Community Forum
    The company also offers a community forum in which all users can participate.
  • Blog
    It has an award-winning blog that millions of people visit every month.

Final Word

HubSpot has been around for 17 years. Big companies such as Accenture and Trustpilot use HubSpot. 38,067 computer software companies and 37,016 US customers use it. It is a trusted customer platform among many and a fantastic tool for creating gorgeous landing pages that will convert to hot leads. If you want to create landing pages that land high on Google’s SERP, HubSpot is the way to go!

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Leah Goldberg

Leah Goldberg has been in the media industry for over 20 years since her late teens. Starting out at Marie Claire and Glamour Magazine, she shifted her focus to servicing startups and tech companies focused on cybersecurity and tech services. She was the senior marketing writer for a cybersecurity company and educational institute and enjoys learning about AI and future technologies.

We make the best effort to present up-to-date information; however, the terms of each offer can be revised according to the service provider’s discretion. The above shall not be considered as an expert or professional advice for any matter.

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