Shopify Review

Customer Reviews
Website builder overview


Offering an easy-to-use interface and an impressive number of tools and features, is one of the most popular online store builders today. The greatest part about Shopify is that it is a one-stop shop that covers all your eCommerce website building needs in a professional and secure manner.

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Design and Templates - Website builder review

Design & Templates

Building a good looking e-commerce website with Shopify is really easy as they offer a good collection of professional website design templates, featuring different pages and posts formats. Moreover, all templates are easily customizable, providing you with full control over your online shop’s look, including the color scheme and the layout. Only few of Shopify’s website design templates are free, though. However, they all come with different versions and multiple page formats, which translates in reality into a variety of design options. If you have advanced HTML and CSS skills, you can also build your own website design. Shopify’s resources and documentation are very helpful in both cases. However, if you decide to build your own theme from scratch, you should have some prior web design knowledge and experience.

Product - Website builder review

Products Listing and Inventory Management

Shopify provides online shops owners with professional tools to track all items they have in stock. The platform’s new POS system also enables you to sync online and offline inventory. If you are looking for more advanced features, the App Store has plenty of add-ons to help you improve your online store’s functionality.

Features - Website builder review

Marketing Tools

When it comes to marketing your online store built with Shopify, you will certainly appreciate its easy integration features, especially the ability to sync between your eCommerce website and popular social media or retail platforms like Facebook, Rakuten and eBay. This way, you can extend your potential market and benefit from even more exposure without having to invest extra effort or time. Another important feature when trying to sell your products online, search engine optimization is easily performed thanks to Shopify’s built-in tools. You can enter meta titles, keywords and description without having to make special setups. You can create different versions of the same page using canonicals, and check your keywords density on each particular page.

Payment methods - Website builder review

Payment Options

Shopify has a built-in credit cards processing system, which enables you not to go through a 3rd party processor like PayPal, Stripe or However, their system allows the integration of a variety of payment gateways, including the above-mentioned options.

Value for money - Website builder review

Value for Money

When it comes to money, there are 4 factors you should consider before you choose your eCommerce website builder: the monthly fee you need to pay in order to be able to use the platform, the additional fees you will have to pay as a percent of your sales’ revenue, any incurring credit card fees, and the price of add-ons you can buy to customize your online store or improve its performance. Shopify monthly price is not the lowest on the market but they don’t charge any transaction fee. However, this platform offers a good value for money, especially if you want to focus on the marketing side of your business, and spend less time with building your e-commerce website. A big advantage with is the comprehensive offer of add-ons via their App Store. Some of the plugins are free, but there also many paid ones. All this can seem rather pricey, but if you run a big online shop, this will come in handy as you don’t have to hire a developer each time you need a new feature.

Safety - Website builder review


Professional and secure, the Shopify system enables eCommerce website owners to build PCI and DSS Level 1 compliant product pages. Your customers won’t have to worry about credit card data being kept and falling in the wrong hands. The safety of all online stores built with Shopify is ensured by the use of 128-bit SSL encrypted technology.

Support - Website builder review

Customer Support

Being such a popular eCommerce platform, has set into place a professional customer support system. A comprehensive manual is available on their site, answering many of the questions you might have. There is also a forum, where you can interact with other eCommerce websites owners and developers. Shopify’s agents are also available 24/7 via live chat, email or phone, should you choose to contact them directly.

Conclusion - Website builder review


All in all, Shopify is a powerful eCommerce website building tool, providing good value for your money. An all-in-one platform, Shopify offers online store owners a variety of features that can help improving the site’s performance and boosting sales.

Share Your View - Website builder review

Share Your View

We made every effort to ensure that this review was accurate and fair, but we’re only human. If you think we’ve got something wrong, or that the review does not reflect your own experiences with the product, we’d love to hear from you. Leave a comment below, send us an email, or write your own review in the Customer Reviews section.

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Kelly Lewis
Kelly is mostly known for her analytical abilities, as well as excellent written and verbal communication. Kelly posses vast experience in the following: AJAX, JQuery and Entity Framework. Kelly loves to contribute her pearls of wisdom to the Top 5 Website Builders blog on a regular basis.
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Shopify Review