Wix ADI Review

Customer Reviews


Features / Widgets
Ease of Use
Value for Money
Help & Support
Wix ADI is a smart website builder ideal for the inexperienced webmasters and for any business owner who wants to create a site with beautiful design and full functionality within minutes.
Visit Wix ADI
Introduced as “the first-ever artificial intelligence that designs a stunning site for you”, Wix ADI is precisely that: it’s an Artificial Intelligence-powered tool that understands your needs and helps you create fully functional and great-looking websites within minutes. Websites created with Wix ADI are customizable, mobile friendly, can be optimized for the search engines and can be used for a large number purposes, including online stores, restaurants, online bookings, music, etc.

Pros & Cons

Creates unique copies of websites automatically Only a small number of apps is available for Wix ADI users
Thousands of design templates Some of the features are not available for Wix ADI, but only for Wix Editor
Easy to use and customizable

Ease of Use

Wix has made a name for itself as an easy-to-use website building platform. Its drag and drop editor made it possible to anyone without any technical skills to create an appealing website without too much effort.

Wix ADI takes things to an entirely new level. Now you don’t have to choose any of the elements, unless you really want to. The process of building a website starts with a short questionnaire through which the AI tries to learn all about your needs and preferences. The questions refer to the purpose of the website, your preferences in point of style and design, the need to have extra features such as a blog or an online shop.

Once you fed the AI all this information, you will have to wait a few seconds while the Wix ADI algorithms make the decisions for you. Should you want to make changes and add features, you can certainly do that. However, even those who are totally inexperienced in the field of websites building can have a complete and unique website in a matter of seconds with Wix ADI.


Plans & Pricing

Wix offers a free version both for those using Wix Editor and for Wix ADI users. You can get a fully functional website with it. However, if you want to add an online store to your website, connect to your own domain name, remove Wix ads from your site, connect it to your Google Analytics account, use a customized favicon and benefit from more storage and bandwidth, you will have to upgrade to Premium. Being a Premium Wix user means you will also get priority when using their Support system.
Wix offers 5 main Premium Plans, as well as customized plans for different niches such as restaurants, stores, music, videos, etc.

  • The Connect Domain Plan gives you up to 500 MB storage space, with 1 GB bandwidth.
  • The Combo Plan lets you up to 3 GB with 2 GB bandwidth.
  • The Unlimited Plan allows you to store up to 10 GB and use an unlimited bandwidth.
  • The E-Commerce Plan adds the E-Commerce feature, while allowing you to store up to 20GB with 20GB bandwidth.
  • The VIP Plan includes first priority support, and allows you to store up to 20GB with unlimited bandwidth. However, it is not available for all users.


Mobile Optimization As internet browsing is done increasingly from mobile devices, Wix ADI comes with a default mobile version of your site. You can preview the way your site looks when accessed from a mobile device from the ADI Editor. The preview button is located in the right side of the top bar. If you want to make changes to the mobile version, you will have to head to the Editor.
However, if for any reason, you prefer not to have a mobile version and you want to disable this feature, you will have to switch to Wix Editor. Be warned though: from this point on, you can no longer come back to edit your site with Wix ADI.1_25
Seo Tools & Marketing:

Managing the on-site optimization with Wix ADI is fairly easy. You can edit the pages’ titles as well as the other meta elements in the ADI Editor. The URL of the page is created automatically using the page’s title. You also have the option of editing the headings and adding alt text to your images. If you decide you don’t want your website to be visible in search, you can also hide it from search engines with easy configuration. However, connecting the site to Google Analytics is available only for Premium Wix ADI users.

If you intend to use email marketing as one of the promotion tools, you can quickly set the Email Marketing app. This will allow you to send newsletters within just a few clicks. The ShoutOut feature includes a wide range of HTML templates you can use as they are or you can customize to fit your needs and brand message. Depending on the ShoutOut Premium Plan you opt for, you can send a number of newsletters per month to up to 200,000 contacts. Having a Premium Plan will also allow you to remove the Wix ads from your newsletters.

Social Media Tools: With social media being such a big part of a website and business’s success nowadays, it is important to choose a website editor that allows you to connect your site with your social media accounts. Wix ADI includes a wide range of such options, making it easy for you do add links and button to a number of platforms, including Facebook, Twitter, Instagram, Pinterest, Google Plus, YouTube, Blogger, Flickr, Houzz, Myspace, SoundCloud, Tumblr, Vimeo, VK, Odnoklassniki, Google Places, Yelp, TripAdvisor, and more.
eCommerce: The online world has become for many businesses not only an important promotion channel, but also a way to expand their sales, to reach markets they could not reach before, and target more customers. Therefore, the option to add an e-commerce feature to a website is utterly important. Wix ADI helps you create an online store with fully customized product pages and optimized thank-you pages within minutes. Editing your product pages, adding new products, and improving product galleries is easy to do within the ADI Editor.
Apps and Plug-ins: Although the Wix App Market contains a wide range of apps made to serve different purposes, currently it is possible to add only a small number of apps inside ADI. However, Wix is bound to improve in this sense in the near future.

Design and Templates

Probably the most notable thing to mention about designing a website with Wix ADI is the fact that you can have a completely unique website within minutes. Upon understanding your needs, the AI algorithm makes an educated decision from thousands of templates available in the Wix database. The quality of designs is impressive.

The most notable drawback here is that the text copy you get is a standard one, but you have the option to customize it per your needs and preferences. You can switch between site templates easily, keeping your site’s content and history. However, some of the customization options are only available by switching to Wix Editor. Once you’ve made this setting, you cannot go back to Wix ADI without losing the recently made changes.


Support and Tutorials

How can I switch from Wix ADI to Wix Editor? Can I connect my site to Google Analytics? How to add a subscribe form to my website? Here are some questions you might ask yourself, especially if you are a newbie to the website building world. With a comprehensive section full of useful step by step tutorials, guides and tips articles, Wix has you covered. If you still haven’t found the answer to your question, you can open a ticket on the site, and you will get an answer from their knowledgeable support team in a timely manner (usually within 24 hours).

The Final Word

All in all, Wix ADI is a great addition to the Wix platform and the world of website builders in general. Its AI algorithm certainly makes things easier allowing even the most inexperienced webmaster create functional and nice looking websites within minutes. Since the product is still in its early days, some improvements are still needed, such as allowing to add more apps to the site. However, if you want to build a unique and stunning website fast, it is the website building platform to go for.

Visit Wix ADI

Share Your View

We made every effort to ensure that this review was accurate and fair, but we’re only human. If you think we’ve got something wrong, or that the review does not reflect your own experiences with the product, we’d love to hear from you. Leave a comment below, send us an email, or write your own review in the Customer Reviews section.


Kelly Lewis
Kelly is mostly known for her analytical abilities, as well as excellent written and verbal communication. Kelly posses vast experience in the following: AJAX, JQuery and Entity Framework. Kelly loves to contribute her pearls of wisdom to the Top 5 Website Builders blog on a regular basis.
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Wix ADI Review